Congrats on the big Ashes scoop BA.
I, like most people here, am more keen on the gameplay side than any licences, given how good the academy is. Nevertheless, having this branding (if done well) will no doubt help grow the game immensely, and this should roll over into the gameplay.
Seeing the batting motion capture is very promising. Without wanting to be too negative, I would say that DBC17 was a big step down from DBC14 in terms of batting, particularly in terms of the animations and the 360 aspect. The fact that the 360 batting is highlighted in the features is promising, although we'll see how it goes.
Bowling did get a massive improvement in DBC17 though. If we now have a few different bowling animations that'd take it a step further!
One thing I hope isn't an issue with the licencing is what some of the older games had, where it was hard to mix licensed and non-licensed teams. Was it Brian Lara 2005 or 2007 where it had licensed teams for the Champions Trophy? But outside of that tournament you had to play with a "Mitchell Clork" style knockoff?