JamesyJames3
International Coach
Howdy folks!
I am currently doing a project on the marketing activity of the IPL since it's inception in 2008.
Now, although I have found quite a bit surrounding sponsorship and advertising, I am lacking the knowledge of what they do in India specifically! And I was wondering if any of our Indian friends could help me with this.
If anyone has any information (links/emails), data, or knowledge on the marketing of the IPL, I would truely appreciate it if you would post!
Also, to keep this interesting for those of you not in India, how has the IPL been accepted in your country? Do you think more could be done to market it as a product? What do you think should be done?
I think this is a pretty interesting study, so any help you guys could offer would be greatly appreciated!
JJ3
I am currently doing a project on the marketing activity of the IPL since it's inception in 2008.
Now, although I have found quite a bit surrounding sponsorship and advertising, I am lacking the knowledge of what they do in India specifically! And I was wondering if any of our Indian friends could help me with this.
If anyone has any information (links/emails), data, or knowledge on the marketing of the IPL, I would truely appreciate it if you would post!
Also, to keep this interesting for those of you not in India, how has the IPL been accepted in your country? Do you think more could be done to market it as a product? What do you think should be done?
I think this is a pretty interesting study, so any help you guys could offer would be greatly appreciated!
JJ3